[00:00:00] Speaker A: Welcome back to another inspiring episode of the 1% podcast, where we dive into the minds of experts who equip you with the tools to be unapologetically successful in your pursuit of greatness. I'm your host, Bertrand, and I'm here with my good friend Greg. Greg, how are we doing today?
[00:00:15] Speaker B: Excellent, Bertrand. I appreciate you having me on, sir.
[00:00:18] Speaker A: Thank you. Thank you. So one of the things I'm actually super excited about is because franchising is something that we always hear about out, and we always think like, it's for super rich people, and it's not something that us regular day people can do. So today, I can't wait for you to demystify it and for us to get on there. But before we get into the world of franchising, Greg, may you please answer three questions so myself and the people listening can get to know you better?
[00:00:47] Speaker B: Yes, sir.
[00:00:48] Speaker A: All right, so first up, if you could share a quick moment with your 18 year old self whispering advice into his ear, what wisdom would you bestow on them?
[00:01:01] Speaker B: Learn about owning your own business as soon as possible and get involved in owning your own business as soon as possible.
[00:01:10] Speaker A: Okay. Why is that?
[00:01:13] Speaker B: To get out of the corporate mindset. We get stuck in that corporate mindset of getting that paycheck every two weeks, and we get addicted to it. Most people are addicted to that paycheck every two weeks. Once you start realizing that you can indeed own and operate your own business, then you're not dependent and not addicted to that corporate paycheck. You can live life on your own terms.
[00:01:37] Speaker A: Yeah, I totally agree. Right now, I'm doing the dual. I work the corporate job. So I look forward to every two weeks getting a paycheck. Well, I mean, every week getting a paycheck, but also I have businesses on the side where I do get that check, so I do get paid almost, like, daily or sometimes every two days or sometimes chasing people down. But like you said, when you get that deposit, it's a difference. It really is like, okay, this is possible. I can do this as well. Yeah, and I appreciate that. So onto the next question, I know that you got your MBA and you got your degree in engineering, and you're an expert in franchising. However, if you could choose any other field besides those, what would it be.
[00:02:25] Speaker B: And why forest ranger? Because I like being in the outdoors all the time. One of the things I dreamed about as a young man, I used to go backpacking a lot up in Northern California. I would say that I wanted to be a forest rancher. That sounds just absolutely wonderful, being outside all the okay.
[00:02:41] Speaker A: Okay. I like that outdoorsy. I've done my fair share of outdoors. Like, I kind of know I was deployed, but also in the military. Sleeping outside, I've learned that I'm not a camping guy. I have to go glamping. So I have to have a little cabin or something. I can totally go outdoors. I love looking at the stars and all that, but what is it about camping or what is it about being outside that really inspires you or does.
[00:03:04] Speaker B: It for you being at one with nature? We do. We live out in the woods right now out in Licking, Missouri, out there, and we like growing our own foods and raising our own meat and that sort of thing. And I just really like being one with nature again, that comes into not really being dependent on others and not having to getting to know where your food comes from. I like to know where my food comes from on that. So being with the outdoors, growing your own stuff, watching the animals interacting, the whole thing is just really wonderful and relaxing for me.
[00:03:37] Speaker A: Can you tell people how the meat actually tastes different when you grow it yourself?
[00:03:42] Speaker B: It does quite a bit. Whether you're hunting or deer, turkey, pheasants, whatever on that, or you're growing your own you grow your own chickens. If you've ever had a fresh chicken egg from your own chicken and compare it to one that you find that you get in the store, huge difference in flavor. It's just much more flavorful when you have your own fresh eggs. And that's just one example. Chickens are the same way.
The deer just really a wonderful flavor compared to those industrial type grown animals.
[00:04:15] Speaker A: No, I totally agree. First time I had fresh chicken egg, even meat, too, when I was overseas, I was like, this meat tastes completely different. And I was just like, is this meat? Because I was used to the additives, all the preservatives in there. And when you actually eat real meat, you're like, wow, this is and I came back home. I couldn't even eat the meat when I came home because I was like, why does it smell like that? Do you guys smell this or is this just know. But now I was smelling all the chemicals and I was like, I can't believe this is what I used to thought. I used to think this was like, amazing. This was but yeah, I totally resonate with what you just said.
So, Greg, now, last question, and I want to bring it back to the core of the ethos of what the 1% man podcast is all about. Greg, in your perspective, what is one pivotal thing all men should learn? To elevate not only their own journey, but also make it a better place for us as a whole in society.
[00:05:22] Speaker B: A lot of times what I ask people is when they want to get into business, what are they really looking to accomplish in that business itself? Are you just looking for money because we can find franchises that are just looking for money, or are you looking to give back to society? Are you looking to do something meaningful with their life and at the same time make money as well. So that's one thing that if you really want to do something where you're giving back, there's a lot of franchises out there that you can with that on that, and you can still make a lot of money going into tutoring, going into senior care, that sort of thing. Some of the essential services like electricians plumbers and that sort of thing, and restoration services. You are the hero of somebody's day when you fix that sort of thing and it's a real good feeling for people, rather than just showing up and doing your nine to five job, you can really help out and really benefit the lives of others, especially when you get into senior care, tutoring and helping others like that. That's a really good feeling for people and elevating themselves.
[00:06:21] Speaker A: No, I definitely agree, but I think one thing I really pulled from that was you were know, be honest about what you truly want from life. And in business too, as well. I think too many times we probably follow Gary Vee and it's like you just have to give back. Just give back. Just give back. Or we follow like Tony Robbins. It's like lead with your heart. And it's like not everybody wants that. Some people just want to make a boatload of money. And if that's your prerogative, hey, great, but make it known. Don't let somebody else's idea of what you should be doing. Feed your own intentions and vision. Is that what I'm getting?
[00:06:58] Speaker B: Exactly. That's one of the things that we look at when we'll sit down. If you were and I sit down together, boyfriend, we'd look at where have you been, where are you at now and where do you want to be? What do you see life doing for you? What do you see a franchise doing for you? So we look at where you've been, so we know what kind of a skill set you bring to it. But we really look at where do you want to be in life? You're not there yet. If you're talking to me, generally speaking, there's something that needs to be changed, something that needs to be different, and that's what we need to delve into and look at is where do you want to be? Where do you see yourself five to ten years from now? And how can we form that and help you get to that point?
[00:07:33] Speaker A: Yeah, we're definitely going to dive into how you help people, but I want to say I appreciate you answering those questions so myself and the viewers get to know you a little more. But now I want to dive into Franchising right? And one of the most important questions we have to ask is why Franchising? Right? Because at the end of day, we are pushed even online in the digital space. Everyone is talking about build your own business build your own business, lead magnets and all this, but you're saying franchise instead. So what is franchising, and why should we choose it? So just that dual part question.
[00:08:15] Speaker B: You got it. Bertrand. Okay, so what we're looking at there is getting your own business. That's the theme of it is going out, doing something for yourself, getting your own business. So you have two choices. You either do it yourself, get yourself a private business, or you go the franchising route. Good and bad points about both. I'm not here to convince you that franchising is the greatest thing since sliced bread. It may not be for you. We will find that out along the way. The reason you would get into a franchise and the reason I got into a franchise may be that you don't have the latest, greatest idea on that. Back when I was an engineer with one of my other fellow engineers, we bought a dry cleaners with a few drop off locations in storage units. We had no clue about dry cleaning. We had no clue about how dry cleaning worked. So we had to learn all that ourselves. So we just got thrown into a dry cleaners, and now what do we do? We have no idea. So we had to figure it out on our own. We did to some extent. He actually eventually quit the engineering job, and then I just sold him my portion of the dry cleaners, and he went to that full time. I left corporate world. I didn't have the greatest idea. That was a bit of a challenge for me, doing that dry cleaning thing all by myself or with my engineering partner. We didn't know it. The reason you would get into a franchise is because you want to team up people behind you that's going to help you grow. It's already got a game plan for you to help you grow that business. So you're never wondering, what do I do next on that?
So the drawbacks of that franchise is that you do pay that franchise fee, which is generally $50,000, give or take one time fee, and then you've got your royalties, 5% to 10% off the top. It's what you get for that, that you have to decide, is that worth it for you? And quite a few people do. And you mentioned the 1% man show. Actually, within our industry, I would say I probably get 100 inquiries into a franchise, and one of those people will actually invest in the franchise. So I always tell my people that if you get into a franchise, you're in the top 1%. And again, franchising is not for everybody. I'm going to educate you. We're going to walk through it. We're going to look at different franchises for you, and I'll bring back five or ten different opportunities, take you through the whole entire process.
But I feel franchising is a great way to go when you want a team of people that's going to help you grow. You don't have anything on your mind that you can do for yourself.
[00:10:36] Speaker A: I really like that breakdown. So really at the end of day, franchising is stepping into already created team already for you. Because at the end of day, when you're building your own business, like right now I am, I have to go out and source like, okay, I need somebody for this. I need somebody to do designs, I need somebody to do logos. But when you step into a team, there's already an accountant, there's already somebody managing the day to eight. There's already somebody can tell you, hey, this is how it should look, this how it should operate. Your numbers should be like this. Everything is already in place. You have to step in as that owner and kind of just spearhead it and open that location. Right? Is that what I'm looking at?
[00:11:13] Speaker B: Exactly. The franchise is going to have everything outlined for you. So you're talking about opening a location so that's a brick and mortar type franchise. There's also on the other end there's service industry franchise that are a lot less of an investment. You don't open one, but either way you go, the franchise is going to have that plan already outlined for you. This is your steps. Follow these. Your chances of success are that much greater.
[00:11:35] Speaker A: I like that. Now one of the things that a lot of us we don't know is that maybe we don't believe. Because when I was talking to my friends about Franchising, they were like, man, once I'm a millionaire, I definitely would love to own a franchise or two. But can you kind of demystify the qualifications and the financial requirements for that because everyone thinks you have to be a millionaire.
Shaq owns, there's a great Instagram post I saw about Shaq owns 55 guys, ten dry cleaners and everything like that.
But we always see high level millionaires, right? That's what they own. But it's almost like the common folks like us, everyone doesn't know that we can actually own it. But could you break that down for us? Like I said, the qualifications and the financial requirements?
[00:12:24] Speaker B: Great question, Bertrand. We kind of alluded that just a minute ago. So with the franchises that most people know, those are the brick and mortar franchises. Those are the ones you see the McDonald's, the Taco Bells and Burger Kings, those are the big ones when you're getting into something like that. And that also goes for supercuts. We've got mini key on that. We got fitness studios, salons. Those are brick and mortar. Generally speaking, you're going to be starting out for a total investment of 200 and 5300 thousand dollars on up, get into McDonald's, probably a million dollars on up. You're going to need a net worth $300,000. You build it and they will come is the general theme on that. Now on the other end of the spectrum is the service industry. Service industry is where your clients don't necessarily know you exist until they need you. So you get into a great franchise system that drives people to you when the need arises on that one, for those, you're looking at around $150,000 because all you need is a small office to start off with or with some you can even work from home, so you can get into $100,000 or less. And you don't need a huge net worth. Sometimes you don't even need a net worth depending on it. If you were to go out and get a loan, for instance, an SBA loan and Express loan, you'd need about $20,000 down and a good 600 and 5700 credit score right around in there. But within that service industry, there are many different types of franchises that you can get into on that. Some of our restoration franchises are as big as McDonald's. I mean, you can make the same amount of money. You could probably make more than some of those brick and mortar places in a services industry franchise for a lot less. The difference is just in how they operate and what are you looking to do. But no, you do not need a large amount. I got into my franchise, my telecommunications franchise, when I first started for under $100,000 on that one, I did a 401K rollover for it, so I used my own money for it. I didn't even need to get a loan for it. But within this service industry, you've got, like I said, restoration services. You've got plumbing, you've got electrical, you've got senior care, you've got tutoring. Many different franchise opportunities out there for not a lot of money. Still make you a good income.
[00:14:35] Speaker A: Yeah, I appreciate that breakdown. That's great because I think it sounds like even if you don't have the 100,000, right, because most people might hear 100,000 and be like, I don't have that. But there's still fund options that you can take. Right. You can also pool money together. So I really like that. And also the fact that you said if you want to SBA loan, it's 20,000 and you can get the rest. Right. But there's also a lot of funding options. And one of the things that you keep alluding to, and I love, is that it all depends on the individual and what they currently have and where they are in life. Right. I think that's something that the reoccurring theme that I'm hearing too, and I hope the listeners are listening to as well and hearing that. So something you said earlier that I want to touch on is the franchise fees, right?
Something that a lot of people, I think they say it out of ignorance is that be careful of franchise fees. Right. Be careful because you're going to get in, they're going to eat all your money up by franchise fees and these franchise tags and whatnot. But you said, at the end of the day, it's really just fifty K. And then other royalties of like 10% or 20%, does that eat up into a lot of the profits or the money that would be coming into your pocket?
And then also on the flip side, if you're unable to pay those franchise fees and whatnot, what does that look like too as well, when you get into the business, first off, the franchise.
[00:16:00] Speaker B: Fee itself, that's a one time fee of $50,000. You never pay that one again. That's going to get you everything you need to know about how to run and operate that franchise system. They're going to bring you to their offices, get you trained, get you all set up. You're never guessing or wondering, what do I do next? Ongoing royalties between five and 10% are going to depend on what the franchise does for you on that. So their goal, the franchise goal, the way they make money is through those royalties. They don't make money if you don't make money. So they're very picky about who they bring into a franchise system. So yeah, you're going to be taking 5% to 10% off the top of gross sales on that, whether it eats into those or not. What you're going to do is as you go through the franchise investigation process with me, we're going to talk with as many franchisees as you need to, to get a good feel for that. How do they feel about those royalties? What are they getting from the franchiser? For those royalties, the franchise wants you to be successful. If you're not successful, and if you fail, it shows up in their franchise disclosure documents. And that doesn't look good at all because then they can't offer or they have a hard time offering franchises to other people. If we see a large failure rate within there and you'll be able to see that in their franchise disclosure documents the number of people that are operating the business that invested in it are operating it number of people that invested in it or no longer operating it. Easy numbers to get success rate we like to see 85% or 90% or better. So they're going to make certain and they don't award it. Everybody that I send to a franchise, they don't necessarily award that franchise to them because they're going to make certain they have what it takes to operate that franchise. So yes, you take a little bit off the top 5% to 10%, but it's what you're getting for it in return that really matters. And whether or not you feel that that's a good opportunity, and verify that with other franchise, franchisees to make sure they feel it's still a good opportunity, and then just compare that to running and operating a business on your own as you alluded to earlier about what do I do next, what do I have to do? Where do I go from here? Which do you want? Which do you prefer?
[00:18:09] Speaker A: Okay.
That's actually something that you really touched on was I was going to ask you a question about financial preparedness and to consider, but at the end of the day, I'm going to tell people is that if they have anything about in terms of looking at a franchise. Talk to Greg. Make sure that you talk to him, because it not sounds like you already have a system in place. You already have a proven system in place. I mean, your Wall Street bestselling book already says that if you really want to build wealth with this, hey, this is how you do it already and congratulations on that. I didn't even say anything about that, so excuse me, congratulations on that as well.
But something I think might deter some people is that current economic state that we're in, right? We're in this sort of like recession, post COVID era where everybody was kind of locked down. Businesses, a lot of businesses were shutting down, even with all that eerie looming, and now we're slowly coming out and everyone's recovering. What does that look like in terms of the franchise market and the current post COVID era that we're living in now?
[00:19:22] Speaker B: During the COVID era, the things that were shutting down were some of the brick and mortar places. So some of those were a little bit challenging depending on what they were on, keeping the business going on, that the ones that did very well and they're still doing very well, have always done very well, is again, the services industry. So you think about the things that you have to have on a regular basis. So health services, even some of those are a little bit on the brick and mortar side because you get offices in there, but everybody had to head health services that didn't shut down a bit. They actually got busier, obviously, because everybody had to have COVID tests and COVID shots and that sort of thing. So they kept busy. Think about the things that keep your household running on a regular basis. Electrical services, HVAC, plumbing services. If something breaks, it's got to be fixed. It's got to be fixed. Now, nothing happened to those. Those were just fine. Those are essential services. You need those on a regular basis on that.
Home services, amazingly enough, doing kitchen remodeling, doing garage remodeling, all that sort of thing. That has to do about remodeling the home. What we saw during the COVID area was so many people staying home and not going on vacation, you had two things happening there. One, they weren't spending any money on vacations because everything was closed down, basically. So they just stayed home. They had the money for that. Secondly, they're looking around their home now and they're thinking and they see it a little bit more and they think, well, there's some things that need to be fixed around here. Let's get these things done. So you still had a lot of business in the home services industry because people were staying home, had the money for it, and were looking around, needing things to get done. And that industry has always been real good. So if you're looking at a franchise, if you're concerned about the economy and things that may happen, then look for things that are essential to keeping that home in operation. Also, tutoring was a big one still, and senior care is still a big one as well. All those things are essential services. And health services, labs, Chiropractic offices, all those things are still essential services. People needed. Look at those if you're worried about the economy. And then as we investigate the franchise, we'll look back over the years, the different uppers and downs in the economy and see how well they did or not, as the case may be, and make your judgment from there.
[00:21:38] Speaker A: No, I appreciate that honest feedback too, as well.
You didn't paint like a grand Michelangelo picture. You just said, look, this is the honest feedback is that brick and mortars was very difficult. However, the service based businesses, if you look at what's essential, you can really find good ones, that no matter what happens in our economy, you could be thriving as everyone else is closing down as well. And I like that outlook as well.
Now I kind of want to jump the picture a little bit. So now that we're in a franchise, just kind of like Greg helped us pick a great one, we're in a franchise, we're building it, everything is going well. However, what should we prepared in terms of time, energy, investment into a franchise?
Is it almost the same way as building a regular business where we're spending 1216 hours days, 20 hours days, all day and all week building it and missing soccer games? Or is it more like passive and we're sipping mocktails at the beach or even cocktails in Greece and just relaxing in Africa, just traveling the world?
Is it that dream or is it in between? Could you kind of paint that picture for what that daily life looked like with owning a franchise?
[00:22:57] Speaker B: Great question, Bertrand. And that's one of the things that I ask people as well when we look at where they want to be five to ten years from now. We can get you into a franchise that's owner operator that wants you to be an owner operator, if that's what you're looking for. And then you just put in as many hours as you feel like, just depending on how fast you want that business to grow. So that's one good thing about franchising is that in owning your own business and you're basically owning your own business with a franchise, you just have guidance from the franchise, but you put in as many hours as you want to make whatever kind of money you want for the most part.
If that's not what you want and a lot of my investors don't want that. Then what we'll be looking at is then I ask you where you want to be. Sit on the beach drinking cocktails, mocktails. Then we'll be looking at something more semi passive, where you're looking at ten to 15 hours a week. Then you can be hiring a manager to do it on there. So now you want to look at franchises that allow semi passive ownership. Probably look for ones that help you find that manager as well. And there's a few franchises out there that actually have a team of people that will run that franchise for you. So I wouldn't go as far as say, they're completely absentee, but almost completely absentee on that. So that's really a matter of what you're looking for and what you want to do. But we can find you absentee, semi absentee or owner operator. Ten to 15 hours a week is what we're looking for. For the semi absentee, more than likely, depending on your management skill and style.
[00:24:20] Speaker A: Can you still build wealth with ten to 15 hours a week owning a franchise and working that much hours? Working that many hours. Excuse me.
[00:24:30] Speaker B: Yeah, I have a gentleman that back a little while ago, supercuts was selling off their corporate locations and they did a lot of resales on that. And the gentleman, he bought about ten of them to start with, and he was a doctor and he wanted to build up enough money to where he could help underprivileged kids, but he wanted to use the money from his business to do that. So he said he wanted to build a whole team around the hair salon industry. He just really liked that industry. So we've got him up to 80, 90 different supercuts right now, semi absentee. So every time he gets six or seven so he's got a manager in each each salon. And then every time he gets up to about six or seven salons, then he hires a regional manager to take care of those and then groups them together and has another regional manager do that. And he's still doing his full time job on that. So it's absolutely possible.
You just have to make sure you're comfortable with hiring that manager and turning the operations over to that manager. But it's easily done. And that goes for brick and mortar or services industry as well. You can go either route and build up a great empire that way.
[00:25:41] Speaker A: Okay. Now something before we go, I really want to touch on is the wealth aspect of building businesses, right? Especially franchise. Excuse me. Because I think at the end of day we get into the game because, yes, we want to make money, but after you start making money now, it's like I want to build wealth and I want to leave money long term for legacies to come. Is what does that look like? Is that selling off. The franchise. Is that the exit strategy? You get as many franchises, you build it up and then you sell it to somebody else? Or is it just something that you keep in the family and then you just keep passing on for generations? What is true wealth and franchising look like?
[00:26:26] Speaker B: Great question on exit strategies, Bertrand, because everybody needs a good exit strategy. So think about that as you're going through there and looking at that, what kind of exit strategy that you want? You basically, if you just have a manager run that one, you just have an annuity coming in on a regular basis in the US. You can build that up, turn that over to your kids on that. As long as that franchise continues to operate and continues to operate well, the franchise or is going to want to keep you. So you just renew your franchise agreement every ten years or so on that one.
If you no longer want to do anything at all, then selling off the franchises is a great way to go as well. It's easy to sell a franchise. I get a lot of people asking for franchise resales. I don't have a lot of good franchise resales because when you go to sell that franchise system, you tell the franchise or that you're going to sell, first thing the franchiser does is tell other franchisees that it's up for sale. So if that operation is running well, other franchisees are going to want to scoop that up right away. So that's why I don't get a whole lot of good resales because the franchisees grab it up as soon as it comes in. And I had a person that do that. He built it up over three years, sold it off, and then he just went and got another franchise on that one and done that. So it's really what the individual wants. It's a great annuity to keep around. Once you've got that thing operating nice and smooth, you got that manager doing it, there's no reason to sell it off unless you just want to just not worry about anything for the rest of your life and just sell it off and make a great profit.
[00:27:58] Speaker A: I definitely like that. I definitely like that. Now this is probably like one of my last questions in terms of relationships with the franchisee. Franchise. I think that'd be Zor. Right? Because they own the franchise.
How do you maintain that relationship after we work with you, Greg? How do you maintain that relationship? Is it directly with you or would I just have almost like an agent or someone that's like a middleman that goes between me and a know Bertrand?
[00:28:33] Speaker B: That's really going to depend on how large that franchise system is on that one. So that's another thing we didn't touch on, is what's your risk assessment? If you want a franchise where you've got more direct contact with that franchise or who built that system, then you're probably going to be looking at more of an emerging franchise, one that's just starting out. So you're in direct contact now with the person that created that whole system. So that's going to be your mentor. That's going to be the person that's going to stay with you and help you grow. Especially when you're one of the first franchises or one of the first five or ten franchises out there. That franchise or has to make certain that you are successful because you're going to be the one that they send people to the future franchisees and talk about how well the franchise has helped you. So they're going to be your contact. Once you get into larger systems like the neighborhood group that has thousands of franchisees and many different franchises, you're going to have a person assigned to you as your franchise development person that's going to be with you as you grow that business. You're always going to have people with you that are going to be your main contact, that are going to help you grow, that you'll work with throughout the whole time you're with the franchise to grow that franchise system. And that's another thing that you'll want to verify when you're going through and doing your due diligence is how well is your franchise team helping you grow that business? How well they help you begin to grow that business and talk to franchisees who have been around 510 years or more. How well are they still doing it, working with that team to help you build up your business? But direct answer to your question, you will always have somebody as your mentor to help you grow that business with a franchise, with the right franchise.
[00:30:12] Speaker A: And I think that comes back is picking the right franchise. Picking the right franchise, picking the right franchise and aligning your goals with that franchise. What that may be. Now Greg, something that you said on the phone when we talked really intrigued me and I bet it's going to intrigue the guests when I say this. You told me that you help people pick the right franchise at no cost, correct?
[00:30:36] Speaker B: What happened with me, there's no charge to you for my services. When I work with you, I work with a few hundred different franchiseors. If you decide to invest in one of the franchises I introduce you to, the franchiseor will pay me a referral fee so there's never any charge to you for my services.
[00:30:53] Speaker A: That is amazing. So what's the catch? Talk to me. What's the catch here? How does that work?
Are you basically like the marketer, the mouthpiece for all these franchises and you kind of just bring them leads? Is that how it works?
[00:31:09] Speaker B: Pretty close. I'm like match.com and a realtor.com all mixed into one.
I talk with the franchisers all the time. They tell us who are they looking for in a successful franchisee. So I have to go find them people that they said, these are the types of people that we want, these are the backgrounds that we want. This is the net worth that we want from people so that they don't run out of money, so we have the right ones. So I've got it in them and I talk to them on a regular basis. Now, when I talk to you, Bertrand, I have to ask you, what are you looking for in a franchise? Or what are you looking for in a franchise on know? Do you want a call center? Do you want a brick and mortar? Do you want a service industry? What is it that you want? And then I do the matchup with that. So from my standpoint, that's the biggest challenge is getting to know you well enough, Bertrand, to find out what it is that you're looking for so that I can match you up with a good one.
I don't do that good matchup. And I'm also going to be vetting you out through that, making sure that your financials are right, making sure your background is right on that. So the franchiseors really appreciate it because we do the filter for them. That's why they pay us a referral fee. A lot of people will go directly to their website and say, I'm interested. Now they have to go through the filter process of whether you have the funds for it, do you have the background for it, do you have the time for it? I do that for them. They appreciate that. So when I bring you to them, it's already you two are a match.
Are you a great match yet? We don't know if you're a great match yet, but you are a match. We'll find out from both sides whether or not you're a great match as we go through the investigation process. And they really appreciate the work that we do to help them out. We also have the funding for them. We have franchise attorneys for them. We have CPAs for them that they can talk to. So they appreciate that and that's why they pay the referral fee.
[00:32:57] Speaker A: So you heard it here first. Greg is saying that he could help you find a franchise. Now please, if you know that you're in financial strain, don't go to Greg and say, please help me make millions of dollars. That's not the case, right? Please handle yourself accordingly. Put some money away. But if you feel like you might not have a great grand idea, but you do want to get into business for yourself and start building real income and not become dependent on your job or maybe you have some money laying around. You have a high paying job and you want to get into a business, but you don't want to do all the hard labor of all that. You should have a conversation with Greg, should reach out to him and Greg, what's the best way people can reach out to you to sign up to.
[00:33:40] Speaker B: Talk to you, you can go to my website, franchisemaven.com. That's franchise. M-A-V. As in Victor En.com. Email me at
[email protected] or just pick up the phone and give me a call at 361-772-6401.
[00:33:59] Speaker A: I am definitely going to make sure we add that to the show notes as well and blast that out too, as well. I think you're the first guest ever to give your phone number, too. That is pretty cool. I like Ted a lot because you really mean Greg. You know, before we depart, this is absolutely my last questions. My last last question, I promise. Before we go is so before we go. I always love to have the guests leave us with something they've learned or maybe a life lesson that they carry with them, but something that you can impart with us, that you already gave us a whole bunch of. Value, but just a last piece of something that you've learned or carry with you throughout your life that we can take with us as they stop listening to this podcast and they go with their life. What is something that you want to share with us?
[00:34:48] Speaker B: Educating yourself about, in my respect, about franchising and about businesses, probably why you're listening to Berkshiren in the first place is getting to be that 1% person, but educating yourself about the different options that you have in life rather than being stuck in what you're doing is the best way to go. I would say just always read books, listen to berkran's podcast, listen to other podcasts about how you can go into business for yourself. Learn as much as you can so that you know what options are out there. You don't know until you try, so just give it a try.
[00:35:19] Speaker A: Yeah. Greg, thank you so much for coming on the podcast. I appreciate you. I'm definitely probably going to have to have you on again because we're going to have to talk about the process itself as well. So yeah, I definitely appreciate you coming on.
[00:35:35] Speaker B: My pleasure, Bertrand. I really am honored that you asked me. Thank you very much.
[00:35:41] Speaker A: You're so welcome. So, men, you've heard it here first. Your legacy starts today.
