The Book is the Business: How to Build Authority and Automate Sales | 1PM: 095

Episode 95 May 10, 2025 00:06:25
The Book is the Business: How to Build Authority and Automate Sales | 1PM: 095
The 1% Man Podcast
The Book is the Business: How to Build Authority and Automate Sales | 1PM: 095

May 10 2025 | 00:06:25

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Hosted By

Bertrand Ngampa Bertrand Ngampa

Show Notes

Show Notes:

In this tactical solo episode, Bertrand pulls back the curtain on why every serious business owner needs a book — not for ego, but for marketing dominance.
He shares a live breakdown of how he would scale a supplement brand like Gray Matter using a book-based funnel strategy to create instant trust, build a paying audience, and lock in long-term sales.

You’ll learn why a book is the ultimate trust anchor in a skeptical world,
how to weave product sales inside your book and digital programs,
and why this strategy works for any industry — from supplements to cleaning services to coaching.

Bertrand also shares behind-the-scenes insights into how he’s using this method to build his own health and wealth empire.


What Listeners Will Learn:


❓ Reflection Question to Prompt Listener Growth:

What book could you write that would position you as the authority in your industry — and also sell your backend products or services naturally?
(Start brainstorming your first 3 chapter ideas.)


CTA (Call To Action):

➡️ Order the Ascension Journal on Amazon now — and start tracking your growth like a 1% Man.
➡️ Share this podcast episode with a brother building his empire — and tag me on all platforms @bngampa.
➡️ Interested in Gray Matter? Use My exculsive link Click here

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