"If you don’t define your family’s identity, someone else will."
In this episode, I talk directly to men—fathers, husbands, future leaders—and challenge you to do something most never even think about: write your family creed.
What does your family stand for?
What do your kids believe about themselves?
When someone says your last name—what should that mean?
I reflect on how, growing up, 50 Cent shaped my idea of Blackness more than my own family name. Not because my parents failed—but because they never sat down and codified our identity like brands, media, and celebrities do.
In this episode, I share:
Why creating a family document, logo, and manifesto matters more than ever
How culture is marketing identities to your children 24/7
Why most men are losing the battle of influence in their own homes
A simple challenge to reclaim your legacy starting today
How to use AI tools to help you build your family creed with clarity and speed
This episode is a wake-up call.
You are the brand. Your family is the legacy. Build it with intention—or watch the world shape it for you.
If this episode sparked something in you, take the first step:
Sit down and write your family creed this week.
Use ChatGPT or reach out to me directly—I’ll send you my own as a template to get started.
Share this with another man who needs to take back control of his legacy.
And if you’re new here or returning—hit that follow or subscribe button so you never miss another episode of The 1% Man.
We build men. We build families. We build legacies.
Let’s rise.
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